Our Story & Vision

About Sweet Glimmer AutoCare

Founded in London, Sweet Glimmer AutoCare was born from a desire to simplify auto repair and make it more transparent. Frustrated by hidden fees and slow bookings, our founders created a digital platform where car care is seamless and trustworthy. We blend innovative technology with hands-on expertise, serving the community with passion and integrity every day.

Our Mission

To revolutionize vehicle maintenance and repair by combining advanced digital convenience with unwavering service quality and total transparency.

Our Vision

To become London's most trusted online auto repair partner—putting control, clarity, and confidence in our clients’ hands, one service at a time.

Meet The Team

Sophia Clarke

Founder & Digital Innovation Lead
Sophia’s vision and technological insight keep Sweet Glimmer ahead, ensuring our process is always user-friendly, transparent, and secure.

Carl DeLuca

Master Mechanic & Training Head
With 18 years of hands-on experience, Carl ensures our technicians meet the highest standards and stay up to date with the latest automotive innovations.

Elaine Roberts

Client Care Supervisor
Elaine leads our customer support team, ensuring every driver has a smooth experience from first contact to post-service follow-up.

Our Values

  • Honesty Honesty & Transparency

    Clear communication and honest advice on every service, every time.

  • Quality Quality Craftsmanship

    Premium workmanship with best-in-class parts and processes guaranteed.

  • Innovation Continuous Innovation

    We invest in technology and training to keep your experience seamless and efficient.

  • Community Community Commitment

    Proudly serving London, building lasting relationships through trust and reliability.

Experience AutoCare Innovation

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